fitment architecture
Fitment Architecture Exposed - Are You Serving 3 Hidden Costs?
No, most retailers are silently losing 25% of potential profit because their fitment architecture relies on a static Make-Model-Year model. The outdated MMY platform creates conversion leaks, hidden data fees, and inventory duplication that erode margins. The Make, Model, Year Myth Holding Fitment Architecture Hostage When I first mapped a